Celebrating summer with Ketel One

5th July 2018

For the release of Ketel One’s new Botanical range, which distills fruit essences with their premium vodka, we’ve brought the natural world to New York with a summery rooftop event at the Rockefeller Center.

Alongside consultancy Bullfrog + Baum, we developed an event that paid tribute to the drink’s delicate taste with floral displays – and matching cocktails. The evening also featured workout sessions with Bandier’s NY fitness studio Studio B, for which we created additional branded installations, including a mirror wall, DJ booth and custom artwork that highlighted the subtle blend of ingredients that make up each flavour.